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#7 Oh, Benetton

I don’t know who thought this was a good idea. Benetton’s UnHate Ad Campaign. IT. IS. JUST. AWFUL. I give Benetton this. It has people talking about them. But what the hell does this have to do with sweaters? This campaign alienates people. It takes huge political figures and poses them kissing each other.

This is just not right.

I guess there really is no such thing as bad press.

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About btrner

Brandon Turner is an aspiring Mad Man, raised in the Pacific Northwest. He loves all things branding, social, design, advertising, and life. In his spare time, he likes to do "manly things" like play sports, go fishing and grow a beard. Apart of the "millennial" generation, but he absolutely hates the descriptors that normally go with that.

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